Product ritual
A clear place in the day.
A quick way to understand when this drink fits, what it tastes like, and how to use it.
Midday
Smooth green tea flavor for lattes, iced drinks, and the midday shift.
Whisk, shake, or blend hot or iced according to the product label.
Orders ship from U.S. facilities. Exact timing appears at checkout.
Midday refill
Keep matcha in the routine.
Set a refill rhythm for the matcha you use on repeat. Skip, pause, or adjust when needed.
Designed for repeat rituals.
FAQ
Questions before your first phase.
Keep answers short, specific, and claim-safe.
What is Phase & Leaf?
Phase & Leaf is a coffee and tea brand organized around the way your day moves: Morning, Midday, Later, and Anytime.
What does your day has phases mean?
It means each drink has a clear role. Morning is for coffee, Midday is for matcha, Later is for hojicha, and Anytime is for cold brew and familiar flavored coffees.
Are these products made with supplement-style additives?
No. Phase & Leaf focuses on coffee, matcha, and tea rituals without supplement theater, body-change promises, or mystery powders.
How do subscriptions work?
Choose the product you want to keep stocked, select a delivery rhythm if subscriptions are enabled, and adjust when needed.
Can I start with one phase?
Yes. You can shop one product at a time or build toward the full Phase Starter Set.
Does matcha contain caffeine?
Yes. Matcha naturally contains caffeine, which is why it belongs in the Midday Phase. Caffeine sensitivity varies.
Is hojicha for later in the day?
Later Hojicha is positioned as a warm, roasted tea ritual for the slower part of the day.
Where do you ship?
Shipping options, timing, and delivery details appear at checkout and in order updates.