Signature ritual
Phase Set
Morning coffee, midday matcha, and later hojicha for one clean daily rhythm.
- Morning Push
- Midday Matcha
- Later Hojicha
Phase & Leaf Founders Giveaway
Win Free Coffee for a Year
Enter for a chance to win 12 bags delivered over 12 months, then build your daily ritual with coffee, matcha, and hojicha.
- 30-day giveaway
- U.S. residents age 18+
- No purchase necessary
- 12 bags over 12 months
You are officially entered
Good. Your entry is in.
Watch your inbox for giveaway updates. Your Founder Offer window opens below for the next 15 minutes.
No purchase necessary. A purchase does not increase your chances of winning. Open to U.S. residents age 18 or older. Void where prohibited. Giveaway runs for 30 days from launch. Free coffee for a year means 12 bags delivered over 12 months. See Official Rules, Terms, and Privacy Policy.
Founder Offer
20% off the Phase Set, shown for 15 minutes after entry.
Start with the daily rhythm: Morning Push, Midday Matcha, and Later Hojicha in one premium coffee and tea bundle.
PHASE20NOW
The 20% Founder Offer window has ended on this device. Check your inbox for the smaller 48-hour bundle offer if you are eligible.
Offer time left
15:00
A real 15-minute offer window after entry.
Featured bundles
Coffee and tea bundles for the rhythm of your day.
Start with the full Phase Set or choose a bundle built for flavor, customization, or cafe-at-home rotation.
Comfort rotation
Flavored Favorites Trio
Three familiar coffee flavors for the anytime phase and easy cafe-at-home cups.
- Velvet Vanilla
- Caramel Current
- Hazelnut Ease
Customize your ritual
Build Your Own Ritual Bundle
Choose any 3 eligible products and make your morning, midday, or later ritual yours.
- Pick your favorites
- Mix coffee and tea
- Build a repeatable rotation
Cafe at home
Coffeehouse Rotation Bundle
A home coffee bar rotation for hot cups, espresso-style drinks, and cold brew routines.
- Daily Ground
- Studio Espresso
- Cold Brew Revival
Why Phase & Leaf
Your day has phases. Your drinks should too.
Phase & Leaf is a premium coffee and tea brand organized around timing, taste, and repeatable ritual.
Clear roles
Coffee for the push. Matcha for the shift. Hojicha for later.
No mystery powders
Coffee and tea first. No supplement theater or body-change promises.
Cafe-at-home ease
Build iced coffee, matcha lattes, espresso-style cups, and warm later rituals at home.
Built to repeat
Shop once, find your rhythm, then keep eligible favorites stocked with subscriptions when enabled.
How the giveaway works
Simple entry. Clear prize. No purchase needed.
Enter with your email during the 30-day campaign. The prize is free coffee for a year, defined as 12 bags delivered over 12 months.
Step 1
Enter your email
Submit the form and confirm you are a U.S. resident age 18 or older.
Step 2
Check your inbox
We will send giveaway updates, the fallback bundle offer, and winner notification details.
Step 3
Build your ritual
A purchase is optional and does not increase your chances. The Founder Offer is only for shoppers who want to start now.
Product ritual
Stop treating every part of the day like a morning.
The Phase Set turns a coffee purchase into a simple system: start sharp, shift steady, and make the slower later phase feel intentional.
FAQ
Clear answers before you enter or shop.
What is Phase & Leaf?
Phase & Leaf is a premium coffee and tea brand built around daily rhythm. We organize coffee, matcha, hojicha, cold brew, and flavored coffee by the phase of your day.
What is the Phase Set?
The Phase Set is the signature coffee and tea bundle: Morning Push, Midday Matcha, and Later Hojicha. It is built for morning, midday, and later rituals.
What does free coffee for a year mean?
For this campaign, free coffee for a year means 12 bags delivered over 12 months. Exact prize details and timing are listed in the Official Rules.
How do I enter?
Enter by submitting your email and confirming you are a U.S. resident age 18 or older. No purchase is required.
Do I have to buy anything?
No. No purchase is necessary, and a purchase does not increase your chances of winning.
What bundles does Phase & Leaf offer?
Phase & Leaf offers the Phase Set, Flavored Favorites Trio, Build Your Own Ritual Bundle, Coffeehouse Rotation Bundle, and other eligible coffee and tea bundles as products are made available.
Can I subscribe to Phase & Leaf?
Eligible products may offer subscription options when enabled in Shopify. Look for subscription choices on product pages before checkout.
How long is the giveaway open?
The campaign runs for 30 days from the launch date. Exact start and end times should be listed in the Official Rules before launch.